AI-Powered Lead Response for Mortgage Brokers

Close More Loans. Miss Fewer Borrowers.

FirstContact texts every new lead within 60 seconds of a form submission, qualifies their loan needs automatically, and books a consultation on your calendar — while you're with another client or asleep.

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See FirstContact in action — no commitment required.

Features

Built for Mortgage Brokers

Instant Response

Every new lead gets a text within 60 seconds — whether they're a first time buyer researching late at night or a homeowner looking to refinance on a Sunday afternoon.

🤖

Loan-Type Qualification

FirstContact identifies whether it's a purchase or refinance, then qualifies price range, pre-approval status, credit score range, and closing timeline automatically.

📋

Pre-Call Briefing

Before every consultation you receive a full summary — loan type, purchase price range, pre-approval status, credit range, and closing timeline so you walk in ready to quote.

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Automatic Booking

Qualified leads get sent your calendar link automatically. No missed inquiries, no leads lost to lenders who responded faster.

ROI Calculator

How much revenue are you leaving on the table?

10200
$

Leads lost per month

18

Revenue lost monthly

$90,000

Revenue recovered with FirstContact

$63,000

That's a212xreturn on your FirstContact subscription

How It Works

From Lead to Consultation in Minutes

Your leads get instant attention. You just show up ready to quote.

📨
Step 1

Lead Submits Your Form

A borrower submits your contact form while researching home loans or refinancing options late at night or on a weekend.

Step 2

AI Qualifies via SMS

FirstContact texts them within 60 seconds, identifies the loan type, and qualifies their needs automatically.

📅
Step 3

Consultation Gets Booked

Qualified leads get your booking link automatically — you receive a full borrower briefing before the consultation.

The Problem

Mortgage Leads Go Cold Within Hours

A borrower researching home loans at 10pm submits forms to three lenders simultaneously — the first to respond with a real conversation wins the loan.

Purchase and refinance leads are time sensitive — borrowers under contract deadlines need answers immediately, not the next morning.

FirstContact qualifies loan type, purchase price, pre-approval status, credit range, and closing timeline before anyone gets on your calendar.

FAQ

Frequently Asked Questions

Does FirstContact work for all loan types?

Yes — purchase loans, refinances, investment properties, and vacation homes. The AI identifies the loan type and asks the right qualifying questions for each automatically.

What credit score information does it collect?

FirstContact asks leads to self-report their credit range — excellent, good, fair, or needs work — so you know before the call whether they're likely to qualify.

How long does setup take?

Most mortgage brokers are live within 24 hours. Connect your contact form, add your calendar link, and FirstContact handles the rest.

Does it work after hours and on weekends?

Yes — FirstContact runs 24/7. A borrower researching rates at 11pm on a Saturday gets a response within 60 seconds.

Pricing

Simple, transparent pricing

No hidden fees. Cancel anytime.

Limited Offer

Founder Pricing — $197/mo

The first 10 customers get all Pro features at our lowest price — locked in forever. Once these spots are gone, they're gone.

Claim Founder Pricing

Starter

$297/mo

For solo operators and small businesses.

  • Up to 100 leads/month
  • AI SMS qualification
  • Calendly integration
  • Email notifications
  • Lead dashboard
  • Automated follow-up sequences
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Most Popular

Pro

$497/mo

For growing businesses that need it all.

  • Unlimited leads
  • Everything in Starter
  • SMS team notifications
  • Custom AI qualification prompts
  • Multi-user routing
  • Priority support
Book a Demo

Built specifically for mortgage brokers who know that the first lender to respond wins the loan.

See It Live In 60 Seconds

Experience exactly what your borrowers see — a text within 60 seconds, automatic qualification, and instant booking.

Try The Mortgage Demo